Cruelty Free

Experience compassionate beauty with our cruelty-free hair care collection. These products are crafted with a commitment to ethical practices, ensuring that no harm comes to animals in the development or testing processes. 

Cruelty Free
AG Care Thikk Wash Volumizing Shampoo 10oz
£31.99
AG Care Ultramoist Moisturizing Conditioner 8oz
£31.99
AG Care Vita C Sulfate-Free Strengthening Shampoo 10oz
£31.99
AG Care Xtramoist Moisturizing Shampoo 10oz
£31.99
Aphogee Two-Step Protein Treatment
Aphogee Two Step Protein Treatment

7 reviews
£4.99
As I Am Born Curly Aloe Shampoo & Wash 8oz
As I Am Born Curly Aloe Shampoo and Wash 8oz
£9.99
As I Am Born Curly Argan Leave In Conditioner 8oz
As I Am Born Curly Argan Leave In Conditioner 8oz
£9.99
As I Am Born Curly Avocado Shea CoWash 8oz
As I Am Born Curly Avocado Shea CoWash 8oz
£9.99
As I Am Born Curly Curl Defining Jelly 8oz
As I Am Born Curly Curl Defining Jelly 8oz
£9.99
As I Am Cleansing Pudding Moisturizing Cleanser
As I Am Cleansing Pudding Moisturizing Cleanser

2 reviews
From £9.99
Show options
As I Am Coconut Cowash 16oz

11 reviews
£11.99
As I Am Cocoshea Whip Styling Cream 8oz
As I Am Cocoshea Whip Styling Cream 8oz
£10.99
As I Am Curl Clarity Shampoo 8oz
£9.99
As I Am Curl Colour Emerald Green 6oz
As I Am Curl Colour Emerald Green 6oz
£11.99
As I Am Curl Colour Passion Purple 6oz
As I Am Curl Colour Passion Purple 6oz
£11.99
As I Am Curling Jelly 8oz

2 reviews
£8.99
As I Am Doublebutter Daily Moisturizer Cream 8oz
£11.99
As I Am Dry & Itchy Olive & Tea Tree Oil Conditioner 12oz
As I Am Dry & Itchy Olive & Tea Tree Oil Conditioner 12oz
£12.99
As I Am Dry & Itchy Olive & Tea Tree Oil Treatment 4oz
As I Am Dry & Itchy Olive & Tea Tree Oil Treatment 4oz
£10.99
As I Am Dry & Itchy Olive & Tea Tree Oil Leave in Conditioner 8oz
As I Am Dry and Itchy Olive and Tea Tree Oil Leave in Conditioner 8oz

2 reviews
£10.99
As I Am Dry & Itchy Olive & Tea Tree Oil Shampoo 12oz
Sold Out
As I Am Dry and Itchy Olive and Tea Tree Oil Shampoo 12oz

2 reviews
£11.99
As I Am Hydration Elation 8oz

1 review
£12.99
As I Am JBCO Conditioner 12oz
As I Am JBCO Conditioner 12oz

1 review
£12.99
As I Am JBCO CoWash 16oz
As I Am JBCO CoWash 16oz

1 review
£12.99
As I Am JBCO Curling Crème 8oz
As I Am JBCO Curling Crème 8oz

1 review
£10.99
As I Am JBCO Leave-In Conditioner 8oz
As I Am JBCO Leave-In Conditioner 8oz
£9.99
As I Am JBCO Moisturizing Masque 8oz
As I Am JBCO Moisturizing Masque 8oz
£12.99
As I Am JBCO Shampoo 12oz
As I Am JBCO Shampoo 12oz
£12.99
As I Am JBCO Smoothie 16oz
As I Am JBCO Smoothie 16oz
£12.99
Sold Out
As I Am Leave In Conditioner 8oz

3 reviews
£8.99
As I Am Long And Luxe Conditioner 12oz
As I Am Long And Luxe Conditioner 12oz
£13.99
As I Am Long And Luxe Curl Enhancing Smoothie 16oz
As I Am Long And Luxe Curl Enhancing Smoothie 16oz
£12.99
As I Am Long And Luxe GroEdges 4oz
As I Am Long And Luxe GroEdges 4oz
£10.99
As I Am Long And Luxe GroYogurt 8oz
As I Am Long And Luxe GroYogurt 8oz

2 reviews
£10.99
As I Am Long And Luxe Scalp Serum 2oz
£12.99
As I Am Long And Luxe Strengthening Shampoo 12oz
As I Am Long And Luxe Strengthening Shampoo 12oz
£12.99
1045 results